Okay Chamber of Commerce, are you listening? Eight cyclists spending the day riding around Redlands and environs. They came from Redlands, Rialto, Huntington Beach, Palos Verdes and Carlsbad(!) to enjoy the unique riding here. Cars were gassed. Pizza and beer was purchased. Unique downtown was enjoyed. And you know what? They'll be back for more!
So don't be afraid of cyclists and their needs. Meeting those needs (traffic calming, thoughtful infrastructure, pizza, beer) will benefit everyone!